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Lessons Learned Selling CUTCO Lead To Entrepreneurial Success

The biggest lesson Ranjeet Pawar carried away from his time selling CUTCO was to set goals, and set them high. He continues to draw from that lesson today, along with those in professionalism and ethics he learned as an independent sales representative.

Ranjeet, 30, founder, owner and art director of Monsoon Galleries in Bethlehem, Pa., said he learned to set lofty goals as a sales rep in the Lehigh Valley region.

"CUTCO spent a lot of time teaching us to set our goals. Almost like a mantra," he said.

And, it's in setting goals that Ranjeet believes sales reps define their success. "The great ones learn early that it's not just setting attainable goals that make you great it's setting goals that are inconceivable that make you great."

"The great ones learn early that it's not just setting attainable goals that make you great it's setting goals that are inconceivable that make you great." - Ranjeet Pawar

For new CUTCO reps Ranjeet has this advice, "Don't simply dare, dare to reach your full potential and beyond." He said it's about discipline and how far you can take yourself. He is driven by accomplishment and feels that the experience allowed him to challenge himself, he said.

As his gallery gains more acclaim, Ranjeet said he stands true to the lessons he learned selling CUTCO. Along with goal-setting, he learned to act professionally, gained confidence and learned the importance of ethics. "Selling CUTCO, I never felt I was selling something my customers didn't want," he said. He feels the same way about the customers at his gallery. "If I get an inkling that a customer isn't happy, I don't force it."

Ranjeet said what he learned with CUTCO is rooted deep inside and it's difficult to pinpoint what helped lead to his success today - it's a culmination of learning experiences. "(The CUTCO experience) became a part of each layer and fiber of who I am. To not have gone through it, I would have been at a loss."

As a model of the entrepreneurial spirit, today Mr. Pawar is busy finding the right art and artists for his gallery, making sure the art is presented well, coordinating advertising and hosting art shows. That hard work is paying off. Monsoon Galleries (www.monsoongalleries. com) was recently mentioned in the Escapes section of the New York Times as an anchor in the revitalized Southside section of the Bethlehem arts district.

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